What is the essence of Business to Consumers (B2C)?

Direct Sales

  • Companies sell directly to consumers, without the involvement of third parties.

Consumer-Oriented Marketing

  • Through advertisements, especially on social media and other online platforms, companies can reach and engage a wide audience.

E-commerce

  • Consumers can easily view and purchase products through webshops and mobile applications.
  • Additionally, people worldwide can explore the Surinamese market.

Consumer Trust

  • Fast, user-friendly webshops and excellent customer service contribute to the customer experience.
  • Product quality is also essential for successful B2C relationships.

Reviews and Feedback

  • Testimonials and online reviews are becoming increasingly important for a company’s reputation.